The new 2018-19 NHL season is nearly upon us, and that only means one thing: JERSEY UNVEILS! Like during the transition to Reebok a decade ago, Adidas decided to forego alternate jerseys during the first year of their new Adizero system. Some say that this was to avoid overloading the production line with too many variants, although the cynics would suggest that this was done for all the...
Thank you for between-the-legs shots, and passes off the end wall. Thank you for putting up with so much abuse, and for rising above it all. Thank you for your leadership, even when under scrutiny. Thank you for your dedication to the team, the fans, and community. Thank you for your class, both on the ice, and off it too. Thank you for all you’ve done, while wearing the Royal...
After a decade of Reebok, the NHL will finally be getting a three-striped facelift in the 2017-18 season as teams transition to the new Adizero jersey system. We first caught a glimpse of Adidas’ first foray into professional hockey during the 2016 World Cup of Hockey. These jerseys (as well as their NHL counterparts) are 19% lighter, 27% strong, and much more breathable than their...
Time flies, doesn’t it? It’s been a decade since Reebok first unveiled their new Edge jerseys at the 2007 NHL All Star Game. But as the NHL transitions to the new Adidas jerseys, let’s take a look at the changes Reebok’s revolutionary system underwent over the past 10 years. Authentic Vs. Premier Jerseys First off, let’s establish the scope of this post. This post will be focusing on...
I am a marketing and human resources graduate from Vancouver, Canada. I created this website to store my thoughts and create content that I hope others will find interesting. Outside of writing and web development, I'm a huge hockey fan, aviation enthusiast, and history buff.